Research is more than planning and executing investigative activities. The substance is in analysis and synthesis of research. I go beyond quotes and find meaningful — even provocative — insights, then determine what those insights mean for the future of the product or service.
Strategy can mean many things. In the context of my work it ranges from prioritizing tactical design and development for next quarter’s release to creating long term roadmaps for current and new products that will evolve over several years.
Design often begins by writing user stories or requirements or working with product teams to refine them. All designs benefit from close collaboration with the teams developing them, user testing and iterations. The end result is detailed schematics or prototypes that direct the implementation of the product or service.
I am based in Berlin, Germany but often work internationally. Much of my work is leading agency teams or consulting with start-ups. I’m here to make the world a better place and one way I do that is to make interfaces work better for the users I serve and represent.
UX Magazine published an article I coauthored: Love, Hate, and Empathy: Why We Still Need Personas.
Berlin, Germany / Austin, Texas